Who we are & Where We Came From
Quality | Sustainability
Who we are
Fliukka street wear
Fliukka is an idea in motion — born from the streets, the print shop, and a life lived outside the lines. We come from years of skating concrete, nights pulling prints by hand, ink-stained hands, and music blasting from every corner —electronic music, punk, reggae, hip hop, and everything in between.
After nearly a decade in San Diego’s screen-printing world — working with reclaimed frames and pushing squeegees through countless late nights — this project became the natural evolution of everything we’ve lived and learned.
We built Fliukka from the ground up with an independent spirit. It’s made for creators, skaters, rebels, and artists who don’t follow trends — they carve their own path. We keep it real: limited runs, slow and intentional production, eco-conscious materials, and designs rooted in identity, community, and resistance.
We reject mass production, fake hype, and throwaway culture. What we make is built to last, because what has value should never be disposable.
The name Fliukka comes from an old dialect word meaning “arrow” — a symbol of direction, movement, and purpose. That’s who we are: always moving forward, always aiming higher, and always keeping it real.
We’re just getting started. Step by step, print by print, move by move — we’re building something that will last.
Quality | Sustainability
Where We Came From
Fliukka wasn’t born in an office — it was born in the streets.
This isn’t fashion, it’s a way of life we’ve lived since we were kids.
Before Fliukka, there was Pahna Clothing — our first self-made brand. We designed, printed, and sold every piece with our own hands. No investors, no shortcuts. That’s where we learned the grind — how to create from nothing and connect directly with people.
Fliukka takes those lessons and pushes harder.
We don’t do discounts. We don’t chase trends. We don’t follow corporate rules. We sell where it matters — in the streets, at events, at skate comps, face-to-face. Every piece we make is built to last, because what has value should never be disposable.
The name Fliukka comes from an old dialect word meaning arrow — a symbol of direction, movement, and purpose. That’s who we are: always moving forward, always aiming higher, and leaving a mark that lasts.
Quality | Sustainability
Fliukka street wear
It’s a canvas for raw expression — built for those who create, resist, and live their own way.
Our packaging? Made with 90–100% post-consumer recycled plastic — turning yesterday’s waste into today’s movement. Stronger. Smarter. Easy to recycle. No fake “eco” talk, no fluff — just real steps toward doing things better. Each package carries a QR code that links you to local recycling points, so nothing gets wasted — not your gear, not your impact.
But sustainability is only one piece of the puzzle.
Fliukka is also a platform — a space for artists who can’t be ignored. Every month we put the spotlight on a new voice: skaters, graffiti writers, visual artists, photographers, designers, musicians, and more. This is your space.
From the streets to the print shop, from the board to the stage — Fliukka is movement, resistance, and creation. We’re here to unite, uplift, and celebrate the ones shaping what’s next.